Top Five Scents for Hotels

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Hotels strive to create unique guest experiences that will leave lasting memories for their guests to not only strengthens brand loyalty but to also produce repeat guests. As such, the most defining aspect of a hotel experience is how guests feel during their stay and what they remember about their visit long after they have […]

Popular Scents for Hotels

How can hoteliers market to the five sense?

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People have keen senses. Taste, smell, touch, sight and sound evoke powerful emotions and memories, and that’s good news for hoteliers. Contrary to what most hoteliers would believe, travel decisions aren’t simply rational and logic-based. People make buying decisions – or any decision for that matter – based on their emotions. Sensory marketing has been […]