PANDORA multi-sensory campaign

PANDORA Shine campaign engages all the senses

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Danish jewellery brand PANDORA created an engaging multi-sensory retail store to launch their new collection PANDORA Shine. Taking design cues from PANDORA’S new geometric honeycomb charm, the 5 metre tall hive structure provided a fully interactive experience, captivating each visitor’s sense of touch, sight, scent, taste and sound. “The hive” featured ‘Humming Hubs’ that incorporate […]

Retail Ambient Scenting

Ambient Scenting: Six Scents To Enhance In-store Retail Experience

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In the current ‘Experience Economy’ businesses need to create memorable experiences for their customers in order to stand out. We are seeing the traditional physical retail spaces adapting to changing shopping habits and finding new methods of engaging with their customers. Good retailers know that in order to create memorable experiences they need to provide […]

Top 5 Scents For Branding Banks And Financial Institutions

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A new generation of “hub” or flagship branches are taking shape as the financial services industry is undergoing a personalization revolution. We are now seeing the concept of traditional branch banking evolving to adopt new formats resulting from digital and service transformations. Bank of Ireland is leading with the concept by moving towards ‘smart branches’ […]

Topshop VR Experience

Topshop In-Store Sensory Experience

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This is probably the ultimate immersive multi-sensory in-store experience yet! Topshop is celebrating the start of summer with a giant inflatable, a virtual water slide and scent of sunscreen in their Oxford Street store. The immersive experience ‘Splash’ has shoppers starting their journey on a giant inflatable, donning an Oculus Rift VR headset and being […]